MicrostationTechnology & IT services website
A cutting-edge website for an ICT support and consultancy firm, showcasing services and solutions. Built by Microstation for a client in Nairobi, Kenya.
The brief
Our own site has to do everything we ask a client site to do: explain twelve service lines, sell two software products, publish a payroll calculator and earn its place in Kenyan search results.
It is also our live test bed. Every performance, accessibility and SEO decision we deploy here is a decision we can defend on client work.
What we built
The decisions that shaped this technology & it services website.
Service architecture
A hub page plus twelve individual service pages, each with its own title, description, canonical and structured data.
Product pages
Dedicated, indexable pages for saloPoint payroll software and the hotel management system, with screenshots, pricing and a downloadable trial.
Free PAYE calculator
An interactive Kenyan payroll calculator that brings in searches a brochure page would never win.
Technology used
We choose the stack per project. The goal is always the same: a site that loads fast, can be found on Google, and is still easy to maintain years later.
What we focused on
- Static export on Next.js for speed and reliability
- Structured data: Organization, Service, FAQ, Article, Breadcrumb
- Honest sitemap lastmod dates
- SEO and content work measured in Search Console
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